Bricolux delivers even faster

by One magazineCustomer stories16/03/2015

Bricolux delivers even faster


After the introduction of an online order procedure at Bricolux, the company was inundated with requests from customers. The management demanded new systems and a different way of working. Together with IT partner Proximus SpearIT, a total solution was drawn up, to keep the orders and deliveries on track.

The Belgian company Bricolux is specialized in distribution of school equipment for nursery and primary education in Belgium, but also supplies to private customers. The company, established in 1973, is located in the industrial zone of Marloie, close to Marche-En-Famenne, and has a warehouse covering more than 4,000 m² here. There are 18 employees. 

Personal service
As an expert in the distribution of paper products, school furniture, educational materials and toys (Nathan), a lot of Bricolux’s success can be put down to the personal service the company provides to its customers in the education sector. Catalogues, representatives, high availability of stock, individual packaging, quick delivery by its own drivers and an after-sales service are just some of the customer-friendly services that make Bricolux a unique national supplier in this sector.

Increasing order volumes
When Bricolux introduced a way to order online through its website, the company was inundated with orders and became a victim of its own success. Alain Collard, Managing Director: “After the implementation of the online order process on our website, we were quickly confronted with a significant increase in the orders and order volumes. To the extent that they were no longer compatible with our traditional order-processing methods. We had to adjust our working methods and needed a new work flow in order to manage and deliver our orders quicker and more accurately.”

Automatic order monitoring
For this, Bricolux came to Proximus SpearIT (previously Belgacom Bridging ICT), which had already been the company’s established IT partner for more than 20 years. Alain Collard: “We told them our requirements and they suggested the integrated total solution from Proximus, which was a perfect match for our demands.” The stock room was provided with full Wi-Fi coverage and a picking software solution was installed on tablet PCs. This resulted in an automation of the order processing and also delivered a huge time saving. “Through the total solution and optimization this created, we were able to reduce our delivery time and increase the quality of our service. I am now a very satisfied businessman!” Alain Collard concludes.

Business benefits
  • Time saving through automation
  • Reduced delivery time
  • Better customer service

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